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Sunday, February 27, 2011

How can nurses use social media to search jobs

A recent survey by AMN Healthcare shows that health care professionals are using social media for career development and nurses are the number users of social media for career growth.
An article published in healthcareITnews.com, states a “survey was conducted by AMN Healthcare, which bills itself as the nation’s largest healthcare staffing and workforce solutions company. AMN Healthcare’s “2010 Social Media Survey of Healthcare Professionals” was designed to provide healthcare employers and leaders a snapshot of how healthcare professionals are currently using social media and other online applications for networking, job hunting and other career development activities. The survey, which was conducted this fall, received 1,248 responses. “
Some interesting stats:
• Thirty-eight percent of clinicians surveyed are currently seeking employment, and 12 percent of current job seekers have been looking for more than a year.
• Nurses have had a significantly shorter job search than their fellow professionals, averaging three months, compared to just less than seven months for physicians and allied professionals, and nine months for pharmacists.
• Thirty-seven percent of clinicians reported using social media for professional networking; nurses had the highest use among healthcare workers at 41 percent to search for nurse jobs.
• Ten percent of healthcare professionals are using mobile job alerts to find the latest hot jobs, but only 3 percent have received an interview, 2 percent have received a job offer and 1 percent secured a new job.
• Physicians are by far the heaviest users of mobile devices for professional reasons among their medical colleagues; 37 percent used healthcare-related applications and 17 percent used mobile devices for healthcare-related content or jobs. Check out the latest iphone app from http://www.jobjobhealth.com/ at the itune store http://itunes.apple.com/us/app/jobjobhealth/id413438423?mt=8
• Sixty-four percent of the clinicians surveyed would choose Facebook, the clear favorite, if they could choose only one social networking site for employement.
Also interesting is the survey found “that traditional methods of recruitment such as referrals, online job boards and search engines are not being superseded by social media, whereas social media does surpass other job search methods such as newspaper ads, career fairs and other methods.” Good news for those of us that have developed job search engines.

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